What's New

How to improve your local ranking on Google Google Business Profile Help

You may not always get the top spot, but if you put in the work and follow these SEO best practices, you should see your site climb the rankings. Just because you don’t see the results you want right away doesn’t mean you’re not on the right track. The title tag is your biggest opportunity to catch the eyes of a user and encourage them to click into the page. Images should also be a consideration, as providing more engaging imagery can make all the difference for users.

In fact, we found that approximately 95% of all pages have zero backlinks. In fact, a website’s overall authority had a stronger correlation to rankings than the authority of the page itself (URL Rating). Our data shows that use of Schema markup does not correlate with higher rankings. Page authority (as measured by Ahrefs URL Rating) weakly correlates with rankings. We found no correlation between page loading speed (as measured by Alexa) and first page Google rankings. This research supports the idea that higher rankings generate more clicks.

Improve your site’s user experience

• To truly understand how to rank for keywords, you have to understand something that so many companies miss — search intent.
• If Search Console doesn’t have enough data to provide a report for your pages, you can use the PageSpeed Insights tool to test each page individually.
• In this guide, I’ll walk you through the fundamentals of Google Maps SEO—why it matters, how it works, and what you can do to get ahead of the competition.
• For transactional queries, offer clear calls-to-action and product details.
• Google is looking for clear and straightforward content for AI Overviews.

After all, you sell iPhones, and your target audience is interested in them. Which is a strong indicator that searchers using this keyword probably want to see product roundups from peers and health experts. It’s important to understand that these listings are often called citations in the SEO world. Reducing your bounce SEO Anomaly rate keeps visitors on your site and encourages them to engage with your content.

The Future of B2B Social Media Marketing: Trends and Predictions for 2025 and Beyond

Apart from Clearscope and Ubersuggest, SEO tools like Semrush and Ahrefs are useful for performing a competitor analysis. Use the Ahrefs website authority checker to analyze your Domain Rating. If yes, check out our enterprise SEO audit steps and steal our free template. For example, this is the summarized result for HawkSEM’s recent page speed test.

Searcher Intent: The Overlooked ‘Ranking Factor’ You Should Be Optimizing For

In return, you’ll receive a byline where you can include a link back to your website. This not only helps drive traffic but also improves your website’s credibility in the eyes of search engines. To improve your website’s visibility and increase its chances of appearing higher in Google rankings, consider incorporating content marketing, page optimization, and technical SEO. You want your website to improve its search engine rankings, to increase its visibility through content marketing, and ultimately, drive more traffic. While it’s important to make search engines happy, remember the people using your site.

Rank trackers are tools that automates the process of checking search engine ranking positions for certain keywords over time. Now it’s time to optimize each piece page on your site around a single keyword. If you’re first starting out, this keyword should be a long tail keyword.